Ferrari Purosangue

The Ferrari Purosangue has retreated to a median US$457,610 in the US market, down 12.6% over the past twelve months, signaling meaningful depreciation pressure on what remains a brand-new model still finding its footing in the secondary market.

Liquidity remains extremely constrained, with only two tracked sales over the past year and zero active listings at present. This thin transaction volume makes pricing signals unreliable and exit windows unpredictable for current holders, a common characteristic of newly released ultra-luxury vehicles still in their market discovery phase.

The model carries a collectibility score of 5 and is classified as stable modern classic, though desirability is currently rated low. The Purosangue's SUV format represents a departure from Ferrari's traditional sports car identity, which appears to be dampening collector appeal relative to the marque's conventional offerings.

Base projections point to further erosion ahead. The three-year outlook suggests a decline to US$336,736, representing a cumulative loss of 26.4% from current levels, with five-year estimates settling near US$306,193 as depreciation moderates to roughly 33% total from today's prices.

The depreciating status and medium-confidence SELL signal reflect both the recent price slide and structural headwinds facing the model as secondary inventory gradually increases. Prospective buyers should expect softening prices over the near term before the market establishes a stable floor for this relatively new and polarizing addition to the Ferrari lineup.